The list loyalty through glassIn the summer of 2007 Coca Cola™ initiated a loyalty program with McDonald’s™. They created a series of six colored classic Coke glasses that kids could collect throughout the summer. It was a smash-hit. launching the 'can' glassClose your eyes and think of Coca Cola™. It ‘owns’ one of the most iconic glass shape in the world. We admire it. And this admiration challenged us to create for Coca Cola™ a glass with the same unmistakable ‘close your eyes’ connection.a total football glassWhat is it with football that trumps all other sports? Don’t ask us. But we had our brushes with soccer, and the unparalleled popularity of it fascinates us. the internet of glassAfter we cracked the whole inserting-objects-into-glass thing, we thought, what’s next? We had some free time, so we surfed the web. We noticed that everything had become ‘Smart’; Smart kitchen appliances, Smart wearable, Smart homes, Smart Cars etc.a glass perfect for beerNaturally, we always have our glass radar turned on. A few years back, the radar caught on the craft beer trend that was sweeping the U.S. the world's most expensive beer glassStella Artois™ contacted us with a mission, if we chose to accept it: a $500 limited-edition chalice. They wished to cause a lifestyle stir in the beer market.a new way to brand a glassFor generations mankind has dreamed of being able to insert various objects into glass. 1500 degrees celsius later, the dream melted. Nonetheless, the implications of making this dream a reality are obvious and immense. In short, we did.a margarita glass for menJose Cuervo™ is the most sold tequila in the world. We appreciate a good drink and we appreciate brands that excel in their markets. dualbranded glassEvery four years at the FIFA World Cup™ our good friends at Coca Cola™ spend large amounts of money on sponsorship. licensing through glassIt came to our attention that folks were ‘removing’ Coca-Cola™ branded glasses from anywhere and everywhere they could; restaurants, cafes, bars, hotels and so on. Why would they do that?up-cycling glassWhat If we look at things differently? Let’s take existing glass products from Paşabahçe and Upcycle them into redefined, relevant and beautiful new solutions for modern kitchens. healthy microwave cookingWhat If, we asked ourselves, we take the two main advantages of microwave cooking – fast and convenient – and stretch them to the table?simple is beautiful: nudeWhat If we asked Paşabahçe. What if we created together a new global, ‘designer’ crystal glass brand, rooted in the now and looking beyond the dining table to the home as a whole?